Ideas that connect
Ideas, guides and lessons on web development, design and digital business.
27 Oct 2026 · Development
Technical SEO: what your site needs so Google understands it
Titles, descriptions, sitemap, structured data and Search Console. The technical foundation that has to be right before thinking about content or ads.
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20 Oct 2026 · Digital business
How to show up on Google Maps when people search nearby
Google Business Profile is free and it’s the first thing people see when they look for a business in their area. How to complete it, get reviews and connect it to your website.
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13 Oct 2026 · Design
Web accessibility: designing so everyone can use your site
Contrast, text size, keyboard navigation and alt text. What web accessibility is, what the WCAG guidelines say and why it’s also good business.
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06 Oct 2026 · Digital business
Online courses and memberships: how to turn your knowledge into a platform
What an e-learning platform needs, when it’s worth having your own and how to design lessons people actually finish. What we learned building educational platforms.
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29 Sep 2026 · Design
UX writing: the small words that make your website sell
Buttons, forms, error messages and headings. How to write your site’s copy so people understand what to do, and do it.
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22 Sep 2026 · Design
Wireframes: skeleton first, skin later
Before choosing colors and photos you need to decide what goes on each screen and in what order. This is how we work on a site’s structure and why it saves you time and money.
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15 Sep 2026 · Development
Domain, hosting, SSL and maintenance: what nobody explains about your website
The invisible side of your website: who owns the domain, which hosting to choose, why the padlock matters and what happens if nobody updates anything.
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08 Sep 2026 · Digital business
Excel, WhatsApp and memory: signs your business needs a CRM
A CRM organizes your customers, inquiries and sales in one place. How to tell you need one and what it must have for your team to actually use it.
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01 Sep 2026 · Design
Mobile first: why we design for the phone first
Your customers look for you on their phones and Google indexes your site from its mobile version. What designing mobile first means and which mistakes to avoid.
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