Ideas that connect
Ideas, guides and lessons on web development, design and digital business.
13 Oct 2026 · Design
Web accessibility: designing so everyone can use your site
Contrast, text size, keyboard navigation and alt text. What web accessibility is, what the WCAG guidelines say and why it’s also good business.
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29 Sep 2026 · Design
UX writing: the small words that make your website sell
Buttons, forms, error messages and headings. How to write your site’s copy so people understand what to do, and do it.
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22 Sep 2026 · Design
Wireframes: skeleton first, skin later
Before choosing colors and photos you need to decide what goes on each screen and in what order. This is how we work on a site’s structure and why it saves you time and money.
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01 Sep 2026 · Design
Mobile first: why we design for the phone first
Your customers look for you on their phones and Google indexes your site from its mobile version. What designing mobile first means and which mistakes to avoid.
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11 Aug 2026 · Design
A logo isn’t a brand: what a complete visual identity includes
Logo, palette, typefaces, brand guidelines and applications. What your identity needs so your business looks equally professional everywhere.
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14 Jul 2026 · Design
7 signs your website needs a redesign
Your site can still be online and yet be driving customers away. Seven symptoms to check and how to approach a redesign without losing what already works.
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